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Post by account_disabled on Mar 6, 2024 22:49:57 GMT -7
Do you operate in B2B and are looking for a channel to promote your products and services ? Do you want to do this by reaching a precise and well-segmented target, so as to be sure of communicating only with those who are interested in what you are offering? Then you need to use LinkedIn for B2B . You will have heard or read this concept in a thousand different ways, but if you still haven't been completely convinced and deep down (but not so much) you continue to cultivate the belief that "social media is not for me", continue reading this article and I'll change your mind. Let's talk a little about LinkedIn for B2B Let's answer a question first: who is on LinkedIn? Workers, many workers. According to more precise statistics drawn up by the platform itself, around 830 million users are registered worldwide, and over 58 million companies . Mind-boggling and continually increasing numbers, which make Germany Phone Number LinkedIn the main tool for anyone who wants to get closer to their potential B2B target. Provide your audience with valuable content that can offer solutions to concrete problems or that resolve doubts about a work-related curiosity focused on B2B that finds the right target to address on LinkedIn. It is no coincidence, after all, that the platform holds a very respectable record: 80% of B2B leads earned on social media come from LinkedIn . The tools and tricks to best exploit the potential of this channel are many and constantly changing, as is the platform itself. Let's now delve into the analysis of some fundamental pillars , which, although social media are subject to changes almost on a monthly basis, are still as valid as from day one.  The 7 best practices for growing organically on LinkedIn for B2B Are you more convinced of how and above all how much social media can support your business? Let's now see together 7 LinkedIn tips and strategies to pay attention to: Always bring valuable content . The attention of our target is never free, it must be earned. How? Offering them interesting topics, which contain information or solutions to problems, and well-crafted creativity in step with current trends; Write content that starts a conversation . This is how you engage a user more, and the more quickly they will enter the sales funnel; Optimize your posts . When you send content live, always check that you have included a bulleted list , a link to your website , a product page, an article on your blog, and a CTA at the end of the copy . |
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